Meet the team
Meet the team
Meet the team
Meet the team
What you need to know about strategy
Meet the team
Resources
Resources
VIDEOS
VIDEOS
STRATEGIC MANAGEMENT CENTER
Materials
Click here for the Iberia case study - there is a background note on the airlies business and a short case on Iberia for you to read, andthen some questions to answer
Worked case example
Click here for examples of how to crack the Iberia case to come up with a strategy - illustrations are provided of each of the major strategy tools.